Name… Samantha Diamond

Passion… Cooking, reading, running, DIY anything!

9 to 5… Principal, ROI Relations PR Agency

Shameless plug… We find ways to creatively publicize brands and amplify the voices of our clients.

Favourite heel… My sparkly Miu Miu platform pumps!

Home is... where the best food is!

I overcome a ¨broken heel¨ by… taking a moment to mourn the loss, then popping on a pair of flats. Keep on walking!

I confess I am… a cheese-a-holic! More like a brie-a-holic!

If I had one wish… I would wish for everyone to have a high degree of empathy.

Beauty is… a healthy, active and confident mind and body.

I absolutely love… a wicked sale! You know the kind – when you pick up a dress and decide you’d be losing money by NOT buying it…

My role model is… my Bubbie (grandmother). Years ago on her way to the bank, a man attempted to mug her. Instead of her purse, he got a fist in the face and a heel in the groin. She’s a tough act to follow!

I want to be remembered for… really, really living. Taking every advantage to have fun, learn, travel and be active.

You make a difference by… paying it forward.

Last words…  Don’t be a drag, just be a queen!